Our 14 points of Culture

With more than 1,000 offices in 73 countries, ActionCOACH delivers its proven business development systems to tens of thousands of business owners every week. Have a look at our success stories to find out more. We also help owners who turn to business coaching to get the freedom and lifestyle they sought when they first went into business.

Our Approach

Our simple and systematised approach to business has benefited business owners around the world. With more time, better teams within their companies, and most importantly – more money. Over the past two decades, ActionCOACH has served thousands of businesses and their owners around the world. In every category imaginable.

Below are our 14 points of culture which consists of the values, beliefs, attitudes and behaviours. These provide support for the team, Coaches and our clients, and are used on a daily basis in their work.

Commitment

I will be committed to the Vision, Mission, Goals, Standards and SUCCESS of ActionCOACH, its current and future team and its clients at all times. I will always recommend products and services of ActionCOACH prior to going outside the company. It requires so much mental strength and pushes you every day… without it you have nothing

Abundance

I am an abundant person, I deserve my abundance and I am easily able to both give and receive it. I allow abundance in all areas of my life by respecting my own self worth and that of all others. I am rewarded to the
level that I create abundance for others and I accept that abundance only shows up in my life to the level at which I show up.

Ownership

I accept that as an individual I am truly responsible for my actions and outcomes and own everything that takes place in my work and my life.

Integrity

I will always speak the truth. What I promise is what I deliver. I will only ever make agreements that I am willing and intend to keep. I will communicate any potential broken agreements at the first opportunity. I will clear up all broken agreements immediately.

Excellence

Good enough isn’t. I will always deliver products of exceptional quality that add value to all involved for the long term. I will look for ways to do more with less and stay on a path of constant and never ending improvement and innovation.

Communication

I will always speak positively of my fellow team members, my clients and ActionCOACH in both public and private. I will speak with good purpose using empowering and positive conversation. I will acknowledge what is being said as true for the speaker at that moment. I will take responsibility for responses to my communication. I will greet and farewell people using their name. I will always apologise for any upsets first … and then look for a solution. I will avoid collusion.

Success

I will focus my attention on the successful outcome of whatever I am doing. I will have a willingness to win and allow others to win … win/win. I will display pride, prosperity, competence and personal confidence.

Education

I will always be willing to learn from my mistakes. I will always be striving to learn, grow and master so I can help my fellow team members and clients learn, grow and master too. I will act as an educator to allow my clients
to make their own intelligent decisions about their future remembering that it is their future. I will impart practical, usable knowledge rather than just theory.

Team Work

I will be willing to do whatever it takes to stay together and achieve team goals. I will focus on cooperation and always come to a resolution, not a compromise. I’ll be flexible in my work, able to change if what I’m doing is not working. I will ask for help when I need it and be compassionate to others who ask me for help.

Balance

I will have a balanced approach to life remembering that my social, physical and family aspects are just as important as my financial and intellectual.

Systems

I will always look to the system for a solution. If a problem arises I will look for a system correction before I look for a people correction. I will look for a system solution in my innovation rather than a people solution. I will follow
the system until a new system is introduced. I will suggest system improvements at my first opportunity.

Fun

I will view life as a journey to be enjoyed and appreciated and will help to create an atmosphere of fun and happiness so all around me enjoy it as well.

Consistency

I will be consistent in my actions so that my customers can feel comfortable in dealing with me at all times.

Gratitude

I am a truly grateful person. I say thank you and show appreciation often and in many ways, so that all around me know how much I appreciate everything and everyone I have in my life. I celebrate my wins and the wins of my clients, and team. I consistently catch myself and other people doing things right.